Power of Podcasts: Persepctive from the Inside

Luca Allam perspective on being a podcaster and innovation in marketing

Episode Notes

Luca Allam shares his perspective on being a podcaster and how media/marketing leaders need to rethink innovation in marketing budgets. 

Luca is host of 'The Insight Track' podcast, and Co-founder/Deputy CEO of Mawdoo3. 

During this episode Luca talks about how podcasting is a personal journey and not easy, and it is that vulnerability and authenticity that makes it valuable to advertisers. As a past leader of a global media agency and now podcast host, Luca has the unique perspective from both sides.